Intense Pure Air
Air Purifier

Captures up to 99.97% of the smallest particles...
Pure air at home!

Where to Buy

Why purify your air

What you might not be aware is that we spend 90% of our time indoors – at home,
work and school, and during our free time...

The problem is that – contrary to popular belief – indoor air is on average 5 times
more polluted than the air outside.

Indeed, the air we breathe inside our home contains various types of pollutants,
which can harmfully affect our health.

The 3 types of pollutants

  • Chemical pollutants

    • Tobacco smoke
    • Gas
    • Formaldehyde
    • Carbon monoxide
  • Biological pollutants

    • Bacteria
    • Pollen
    • Mold and mildew
    • Viruses
    • Dust mites
    • Animal allergens
  • Physical pollutants

    • Dust
    • Fibers
    • Fine particles

How to purify your air

Discover Intense Pure Air by Rowenta:
The air purifier that captures up to 99.97% of indoor pollution.

Where to Buy

Technical features

Discover the video

Hepa filter

pollen, allergens, mold, dust mites, pet danders


Dust, hair

Active carbon filter

Odors, Gas, cigarette smoke


Permanently destroys formaldehyde2

Exclusive NANOCAPTUR1technology

10 years of research in France's most advanced research centers (CNRS and CEA), for 5 international patents

Ultimate efficiency

Permanently destroys formaldehyde2 while other technologies can release up to 100% of formaldehyde2 back into the air

Long-lasting performance

Lasts up to 12 times longer2 thanks to a filter equipped with a micro-alveolar structure

Visible filter saturation

The filter gradually changes color according to its level of saturation

Certified and approved

ECARF certification

2 out of 3 users report breathing better3

1 out of 2 users reports sleeping better3

100% of users find it effective against pollen3

100% of users are satisfied by the product's efficiency

They've tested it

Would you like to know more about air treatment and Rowenta's solutions?

Discover our dedicated web-site

Choose the purifier for you

Reference PU4020F0 PU6020F0
Product Intense Pure Air Mid Size Intense Pure Air XL
Price4 299.99 $ 399.99 $
CADR (in cfm) 78 165
Ideal for rooms up to 400 sq feet 835 sq feet

1. CEA-CNRS licensed ETHERA technology

2. Tested in an external laboratory vs.. main filtration technology, November 2014

3. Users' opinion after 6 months of use test at home – study carried out on 40 people in Germany, half of whom used Intense Pure Air XL PU6020 and half of whom used Intense Pure Air PU4020 – October 2015

4. Suggested prices, neither minimum nor required. Ecopart included.